Wednesday, November 20, 2013

All about University of Battambang

STUDYING AT UNIVERSITY OF BATTAMBANG. U are Bridge to Brightness!

UBB encourages its students to excel. Students are expected to explore and think critically about issues rather than simply repeat learned information. To do well, students will need to consult different sources and evaluate them from a critical perspective. UBB will assist students to gain employment with its well established curricula and its reputation as a leader in higher education. As well as preparing for a rewarding career, studying at the University of Battambang will help students to analyze, understand and contribute to society, and to offer qualified human resources to the community. There are 5 faculties and one institute in University of Battambang.

Faculty of Business Administration & Tourism


The Faculty has a strong will to push students to achieving their goal as the best qualified human resources both in the business and tourism areas. The curricula are designed to provide a solid foundation of business and cooperation with companies, governmental and non-governmental and organizations, research and development institutions.

Majors of Study

• Management Major

• Accounting Major

• Finance and Banking Major

• Marketing Major

• Tourism Major

Management Major
The Management Major prepares students for dealing with the total operations of organizations. Courses cover decision-making in the production, purchasing, marketing, personnel, international, and labor relations.

Management Major Courses
1. Financial Management
2. Human Resources Management
3. Inventory Management
4. Production Management
5. Managing Service
6. Project Management
7. Total Quality Management
8. Pattern for Entrepreneurship
9. International Business
10. International Management
11. Strategic Management


Career Opportunities

Graduates in this major will be able to work as office manager, human resources manager, retail store manager, general/operations manager, and business analyst.


Accounting Major

The Accounting Major prepares students to be accountants knowing how to gather, record, analyze,
interpret, and communicate information about an individual’s or organization’s financial performance and risks.
Accounting Major Courses
1. Managerial Accounting
2. Intermediate Accounting
3. Advanced Accounting
4. Financial Management
5. Corporate Finance
6. Business Taxation
7. Investment Management
8. International Accounting
9. Principle of Auditing
10. Financial Statement Analysis


Career Opportunities

Graduates in this major will be able to find a lot of careers such as: accountant, cashier, consultant on taxes, accounting program developer, management accountant, financial manager, internal auditor and other careers related to accounting.


Finance and Banking Major

The Finance and Banking Major is a great choice for those seeking to become key players in financial markets such as banks and financial institutions. The curriculum aims to equip students with banking and financial skills with the conceptual and managerial decision-making skills necessary for effective management.

Finance and Banking Major Courses
1. Introduction to Finance
2. Personal Financial Management
3. Commercial Banking and Finance
4. Financial Institution Management
5. Corporate Finance
6. Financial Management
7. Micro Financial Management
8. Credit Management
9. Financial Statement Analysis
10.International Finance
11.Investment Management


Career Opportunities

Professional opportunities in the field of finance and banking can lead to careers in financial services such as banking officers, investment portfolio managers, corporate treasurers, and financial planners. Finance professionals are in high demand by corporations, nonprofit organizations and government agencies at all levels.


Tourism Major

The Tourism Major equips students with practical and theoretical approaches for tourism and hospitality business management, travel and tour business management, tour guide and travel trade.

Tourism Major Courses
1. Hospitality Service Management
2. Travel and Tour Operation Management
3. Eco-tourism
4. Food and Beverage Management
5. Decoration
6. Festivals & Events Management
7. Heritage Culture Tourism
8. Tourism Management
9. Tourism and Hospitality Research


Career Opportunities

Graduates in this major will be able to work for a very wide of industry including Government’s tourism departments, immigration and customs services, travel agencies, airlines, tour operators, hotels and many associated service industries such as airline catering or laundry services, guides, interpreters, tourism promotion and sales etc.


Marketing Major

The Marketing Major equips students with knowledge how to develop marketing strategies and plans, manage the marketing process and evaluate it. For those who want a general perspective of marketing, the curriculum provides a broad range of marketing subjects covering the conceptual, quantitative, and analytical skills that are necessary for students to function in a dynamic business environment.

Marketing Major Courses
1. Marketing Management
2. Product and Brand Management
3. Consumer Relation Management
4. Pricing Strategy and Tactics
5. Marketing Channels
6. Advertising Strategy
7. Strategic Marketing
8. Sales and Promotional Management
9. Retail Marketing
10 .Marketing Financial Service
11.Global Marketing


Career Opportunities

Professional opportunities in the Marketing Major are marketing specialists, sales professionals, advertising specialists, and advertising staff.

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